Highlands, NC — Macon County
Where Atlanta's Money Summers.
Population 1,300 becomes 20,000 every summer. 71% of homes sit vacant most of the year. The businesses that serve Highlands' affluent seasonal crowd need technology that's as polished as the clientele.
Why Highlands
Highlands is a different kind of mountain town. Median home price: $1.2 million. The summer population is 15x the year-round base — families from Atlanta, Charlotte, and Florida who expect white-glove everything. Old Edwards Hospitality Group is the economic engine, but the real story is the constellation of luxury real estate firms, fine dining, boutique retail, and high-end services that orbit it. These businesses don't just need software that works — they need software that looks the part. And they need to maintain client relationships with people who are physically absent 8 months of the year.
The 8-Month Relationship Problem
Your best clients aren't here from October through May. But they expect to be remembered. We build systems that keep the relationship warm year-round — automated property check-ins, seasonal previews, personalized outreach that sounds like you wrote it. Your business stays top of mind without you maintaining a Rolodex of 500 preferences in your head.
Technology That Matches the Standard
A client paying $1.2 million for a home doesn't want to fill out a Google Form. Your portals, booking systems, and communications need to match the experience you deliver in person — custom-branded, mobile-perfect, and seamless. We build the technology layer that lets two people deliver what used to take a team of ten.
What We Build in Highlands
Industries We Serve in Highlands
Also Serving Nearby
Frequently Asked Questions
Can you build something that matches our brand aesthetic?
Every portal, booking page, and customer-facing tool we build is custom-designed to match your brand — colors, fonts, tone. Your clients won't know it's a separate system.
We handle sensitive financial and property information — is it secure?
Security is built into everything we make. Encrypted data, secure authentication, access controls, and regular audits. We've built software for defense contractors — your client data is in good hands.
Can AI help manage vacation rental properties?
AI can automate guest communications, coordinate cleaning schedules, adjust pricing based on demand, sync availability across Airbnb and VRBO, and flag maintenance issues from guest feedback — all without you micromanaging it.
Ready to Talk? We're Right Here in WNC.
Tell us about your business and what's slowing you down. We'll respond within one business day with an honest assessment — no jargon, no pressure.